UBER BOAT

“where elegance meet functionality “

Uber Boat / Nile Taxi Retrofitting

A user-centered retrofit transforming an Outdated boat into a recognizable Nile Taxi experience.

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Uber’s #UberBOAT x Nile Taxi

The wait is over. It’s done. Bye bye traffic! Uber Egypt’s #UberBOAT X Nile TAXI is finally here. Have you taken the pals out for a cruise yet?

Uber Boat / Nile Taxi Retrofitting

SCOPE

This project transformed a standard aluminum Прогресс 2 hull into a fully branded, purpose-built Uber boat. The retrofit covered the complete redesign of the exterior identity, interior layout and passenger experience, adapting the boat to Nile river transport. The scope included branding integration, exterior restyling, interior reconfiguration, seating and circulation optimization, and functional upgrades tailored to daily operation on the Nile. The result is a recognizable, efficient and user-friendly water taxi that combines durability with a clear visual identity, delivering a modern transport experience while extending the lifecycle of the original boat.

Brand & product DNA

Brand concept & platform

concept design

product design

CMF design

UX & Ul design

Interior design

3D visualization

Manufacturing support

Prototyping

Mold

Mapping

- ARTICLES -

Cairo Scene Article
Uber Article